Thursday, May 21, 2009

The power of niche blogs

I spoke with an entrepreneur today who runs 40 niche blogs, blogs dedicated to such specific topics as martini glasses, electric fireplaces and the Kindle 2.

Her goal is to see these blogs each generate about $100 a month. That, of course, comes to a healthy $4,000 a month. Not bad for what the entrepreneur eventually hopes will be a passive income stream. Once the blogs are filled with content, the entrepreneur will just sit back and watch those $100-a-month payments trickle in.

She's equipping some of the blogs with Adsense, but has had better luck with affiliate programs run by and eBay.

It's an intriguing idea. The thought of filling all those blogs with enough content is a little intimidating. But the entrepreneur I interviewed must be doing well enough; She's hiring writers -- at about $12 a story -- to fill her sites with content.

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